Affiliate Policy

The rules for earning commission by sending people to us

Our affiliate programme pays you a commission when somebody you send to Kids Eyes buys one of our digital products. This page is the agreement between us.

Six things up front, in plain terms.

• You earn 20% on our digital products, meaning our online courses and downloadable resources.
• We do not pay commission on physical products at the moment, and we never pay it on consultations or clinical care. The reason is below and it is not negotiable.
• You apply, and we accept or decline. Joining is free.
• A customer has to sign up through your unique link. That is what attaches them to you. Once they are attached, they stay yours for 12 months from their most recent purchase.
• You are your own boss here, not our employee, and you handle your own tax.
• Promote us honestly. No spam, no exaggeration, and never a medical claim about a child's eyes.

The rest of the page fills in the detail.

Kids Eyes LLC, the company that runs the website

The affiliate programme is a commercial, digital arrangement run by Kids Eyes LLC. It has nothing to do with Dr Claire's practice, which delivers the clinical care, and that separation is deliberate. Our Terms of Service explains who in the group does what.

You apply, and we say yes or no

• Apply, and we review it. We may accept or decline at our discretion, and we do not have to give a reason.
• You must be 18 or older. This is a commercial agreement and we cannot enter into one with a child.
• Nobody who works for Kids Eyes or for Dr Claire's practice may be an affiliate. That includes employees, contractors and anyone in the consulting rooms. Read it beside the clinical-care rule in the next group: a member of staff earning commission on what they recommend to the family in front of them is exactly what that rule exists to prevent.
• Joining is free. There is no fee to become or stay an affiliate.
• Once you are in, you get a personal referral link and an affiliate area where you can see your links, your referrals and your earnings.
• We may remove an affiliate later where the way they promote us does not fit our brand or these rules.

We read applications properly, because this is a paediatric practice and whoever speaks about us is speaking to worried parents.

Twenty percent on our digital products

You earn 20% on the digital products bought by the people you refer, meaning our online courses and downloadable resources.

• Commission is worked out on what the customer actually pays, after any discount, and excluding any tax and any delivery charge.
• Our online pricing is set in US dollars, and commission is calculated and paid in that currency.
• We may change the rate. If we do we will tell you, and the change applies going forward only, never to commission already earned.

Physical products for now, and clinical care never

• Physical products. We do not run affiliate commission on patches, glasses or anything else from the shop at the moment. If that changes, this page changes with it.
• Third-party products, and anything bought after your tracking has expired.

You are very welcome to tell families about Dr Claire. Just do it because it helps them, and know that there is no commission attached to it.

They have to sign up through your link. That is the whole thing

Everything rests on one moment: the customer signing up through your unique link. That is what attaches them to you in our system. Nothing else does it.

Stage one: the customer is attached to you.

• Every affiliate has a unique referral link. Use the one in your affiliate area, exactly as it appears. A hand-typed or edited link may not track, and then the customer is not yours.
• When someone clicks it, we place a cookie on their device that carries your reference for 14 days. If they sign up in that time, they are attached to you.
• Where more than one affiliate is involved, the customer goes to the affiliate whose link was clicked first.

Stage two: they stay yours for up to 12 months.

• Once a customer is attached to you, they stay attached for 12 months from their most recent purchase, and you earn on everything they buy in that time.
• Every purchase resets the 12 months. A customer who buys something each year never falls away.
• If 12 months pass with no purchase at all, the connection ends, and a later sale earns nothing.

Because we cannot see what the tracking did not record

We are not being difficult about this. Where the association was not made, we genuinely cannot tell your referral apart from somebody who found us on Google. If we credited sales on the strength of who asked, the programme would be unworkable within a month.

Tracking is imperfect everywhere, on every platform, and a share of referrals are lost this way no matter how carefully you work. That is why the answer is to get your link in front of people and let them sign up through it, rather than to reconstruct a sale afterwards. Once a customer is attached to you, the 12 months above take over and the problem goes away.

Discount codes. Affiliates are not given a discount code by default. Where we run a promotion we may issue one, case by case, and we will tell you in writing how it is tracked and for how long. Never invent a code, and never advertise a discount we have not published.

When the money has cleared, not when the order is placed

You earn commission once your referral's payment has been made, cleared and processed. An order that is placed but not paid earns nothing.

Then the commission never arises. We do not take money back

Commission follows a completed sale. A refunded sale is not a completed sale, so there is no commission on it.

Every course we sell carries a 14-day no-questions refund and Dr Claire's 60-day Do the Work Guarantee. They are real, they are generous, and they get used. Our Course Policy sets them out.

The one exception is a chargeback. A bank can reverse a payment months after the fact, long after the guarantee has closed and after we have paid you. The same goes for a sale later found to be fraudulent. In those cases the commission is set against your future earnings. We will tell you when it happens, and we will never invoice you for it.

Monthly, by PayPal, in US dollars, once the guarantee has run out

• We pay by PayPal, so you need a PayPal account. We may change provider later and will tell you if we do.
• Payments are made in US dollars.
• We pay once a month, at the start of the month, for the month before.
• There is a minimum balance of 100 US dollars. Anything under that rolls over to the next payout rather than being lost.
• Commission on a sale becomes payable only after the 60-day guarantee on that sale has passed. In practice, it goes out in the monthly run after that window closes.

It means your first payment takes a while to arrive. It also means we are not clawing money back out of your account months later, which is the worse of the two experiences.

Yours to declare and yours to pay

You are responsible for giving us correct payment details, and for declaring and paying your own tax on what you earn, wherever you live. We are not your employer. We do not deduct tax, pay it over, or account for it on your behalf.

Be honest, and let the content do the work

We care about our brand, and more than that we care about the families reading you. So these rules are firm.

• Be honest. No false, misleading or exaggerated claims about our products, our courses or what they achieve.
• Disclose that you earn. Wherever you promote us, make it clear you may earn a commission. Advertising and consumer rules require it in most countries, and parents deserve to know.
• Protect the brand. Do not use our name or materials in a way that is harmful, offensive or out of keeping with what Kids Eyes stands for, and never associate us with anything illegal or discriminatory.

No. This is the rule we will remove you for

Point people at our content and let it speak. That is what it is for, and it is written by a paediatric ophthalmologist. A claim you invent about a child's eyes is a risk to that child and to a registered doctor's name, and we will end the arrangement over it.

Nothing that buys traffic dishonestly

• No unsolicited bulk email or messaging, and no posting your link where it is not welcome.
• No misleading advertising, fake urgency or invented testimonials.
• No bidding on our brand name in paid search, or on close variants of it, unless we agree in writing.
• No cookie stuffing, self-referrals, fake accounts or manufactured clicks.
• No coupon, cashback or voucher sites claiming discounts we have not published.

Breaking these rules can cost you your place in the programme and any unpaid commission on the sales affected.

The approved ones, while you are an active affiliate

We give you a limited, non-exclusive right to use the Kids Eyes name, logo and the approved creatives in your affiliate area, for the sole purpose of promoting us, and only while you are an active affiliate.

• Do not alter them, or make your own version.
• Do not use any other Kids Eyes material, including our course content, our articles or Dr Claire's photographs, without our written say-so.
• Everything stays ours, and we can ask you to take something down at any time.
• Do not register a domain, social handle, page or business name that includes "Kids Eyes" or anything close to it.

Yes. Keep what we share with you to yourself

Anything we share with you that is not public, such as commission arrangements, programme plans, conversion figures or unreleased products, is confidential. Please keep it to yourself, during the arrangement and after it ends.

Any personal information you come across through the programme is handled under our Privacy Policy, and it is never yours to keep, market to, or pass on.

No. You are independent, and that is the whole arrangement

Being an affiliate does not make you an employee, agent, partner or representative of Kids Eyes. You cannot speak for us, agree anything on our behalf, or hold yourself out as us. You run your own promotion, in your own way, at your own cost.

We are not going to pretend we know

We make no promise, projection or guarantee about how much you will earn, or that you will earn anything at all. It depends entirely on your own audience and effort. Anyone in this industry who tells you otherwise is selling you something.

Either of us can stop, and here is what happens to the money

• You can leave any time, just tell us. We pay commission properly earned up to that point, at the next payout run.
• We can end your participation at any time, and immediately where you have broken these rules.
• Where you are removed for a breach, unpaid commission on the affected sales may be withheld.
• When it ends you stop earning on future sales, and you must stop using our name and materials.

Yes, and we tell you when it matters

We may update this policy or the programme. Changes are posted here, and for anything significant we tell active affiliates. Carrying on as an affiliate after a change means you accept it. A rate change never applies backwards to commission you have already earned.

Delaware, like the rest of the digital side

The affiliate programme is a commercial, digital arrangement run by Kids Eyes LLC, and it is governed by the laws of the State of Delaware in the United States of America, with the non-exclusive jurisdiction of the Delaware courts. That matches the digital side of our Terms of Service.

Wherever you are, you keep any right your own country's law gives you that cannot be signed away.

One inbox, and a person on the end of it

For anything about the programme, your application, your link or a payment, start here.

Read this together with the rest

This policy forms part of our Terms of Service. As an affiliate, the Course Policy matters to you as much as this page does, because it sets the guarantees your commission waits on.