1 The basics The short version
What am I agreeing to?

The rules for using our site and everything you can do through it

Read our pages, buy a patch or a pair of glasses, take a course, download a resource, subscribe to our emails, or book a consultation with Dr Claire. By using the site or buying from us, you agree to what is written here.

Four things up front, in plain terms.

The rest of this page fills in the detail.

Who am I actually dealing with?

A group of companies, each doing a different part of the job

Throughout this page, "we", "us" and "our" mean Kids Eyes and whichever company in the group is providing the thing you are using.

What can I do here?

Read, buy, learn, or book time with Dr Claire

We may add, change or stop offering any of these at any time, and we may withdraw or amend the site itself without notice. If we change or discontinue something you have already paid for, we will deal with it under the refund terms below and the law.

What do you mean by "Services"?

Everything we sell, run or give away, in one word

These terms use "the Services" throughout. It is a deliberately wide word, because we do a number of different things and the same rules apply to all of them.

"The Services" means all of the following, whether paid or free, online or in person:

We may add to, change, suspend, price, reprice, limit or stop any of the Services at any time, in whole or in part, without notice, and we are not liable to you or anyone else for doing so. Where we stop something you have already paid for, we deal with it under the refund terms below and the law. We may also limit a Service to particular people, countries or regions, and any offer is void where it is prohibited.

We do not promise that any Service will meet your expectations, or that faults in it will be corrected.

2 Using the site Who may use it, and how
Who is allowed to use this site and book?

An adult, acting for a child they are legally entitled to act for

This is a paediatric practice, so almost everything here is about a child. It is still written for the adult looking after them.

When you book or complete a form for a child, you confirm that you are that child's biological parent and/or legal guardian, or are otherwise lawfully entitled to consent on their behalf, and that you are entitled to give us the information you are giving us.

We rely on that confirmation. We cannot verify it, and we do not. There is no register we can check. If you are not entitled to consent for the child, do not book, do not complete the form, and do not bring the child. Where a court order, parenting plan or custody arrangement affects who may consent to treatment, it is your responsibility to tell us before the appointment.

Separate written consent is taken by the practice for examination, treatment and any procedure. These terms do not replace it, and nothing here is consent to treatment.

How we handle a child's information is set out in our Privacy Policy.

What am I not allowed to do?

Use the site honestly, and leave other people alone

You may use the Website, the Services and our community spaces only for lawful, honest purposes. You agree not to misuse them, and specifically not to:

What we may do about it.

None of this is aimed at parents asking questions. It is aimed at the small number of people who turn up to sell something, scrape something, or be unpleasant to somebody else's family.

What about my account and password?

Your account is yours alone, and the password is your job

3 Consultations Booking time with Dr Claire
What happens when I book?

Two kinds of appointment, and they are paid for differently

You will be asked to complete a short history or intake form so Dr Claire can prepare. Please give accurate and complete information. The quality of the consultation depends on it.

Changing or cancelling an appointment is dealt with below, and the terms that apply are also shown when you book.

For a virtual consultation you are responsible for a working device, camera and internet connection, and a private, well-lit space. The call is hosted on a third-party service, currently Google Meet, and we do not control it. If a call cannot go ahead because of a problem on your side, the cancellation terms may apply.

If we need to move or cancel an appointment, we will offer you the next available slot or a refund of anything you have paid for that appointment.

A consultation is a professional medical service delivered by Dr Claire's practice. It is subject to her clinical judgement, our Disclaimer, and the rules of the Health Professions Council of South Africa. A booking is a request for care, not a guarantee of any particular diagnosis, treatment or outcome.

What if I need to cancel or move an appointment?

We need 24 hours notice, and what happens next depends on the type

We need 24 hours notice to change or cancel an appointment. Please tell us as early as you can, so the slot can go to another child who is waiting.

We know that children get ill and life happens. If something genuinely unavoidable comes up, tell us, and we will be reasonable about it.

If we need to move or cancel an appointment, we will offer you the next available slot or a refund of anything you have paid for that appointment.

What if it is an emergency?

Do not book. Go to casualty.

Consultations are not for emergencies, and neither is this website. If your child has sudden vision loss, an eye injury, severe pain, a chemical splash, or any symptom that worries you urgently, go to your nearest casualty or eye emergency unit now. Do not wait for an appointment, and do not wait for a reply to an email or a message.

Do you record consultations and calls?

We may, and here is exactly what that means

We may record or keep a record of calls, video consultations, messages, emails and meetings between you and us. We do it for reference, for quality and training, to keep an accurate account of what was said and agreed, and to help resolve a dispute if one arises.

If you would rather a particular consultation was not recorded, say so at the start and we will deal with it then.

4 Fees and payment Money, medical aid and accounts
How do prices and currency work?

Prices can change, but never on an order you have already paid

What do you expect from me at checkout?

Details that are correct, and kept correct

How does medical aid work here?

Two routes, and in both of them the account stays yours

Your agreement is with your medical scheme. Ours is with you. Those are two different agreements, and this section explains where they meet.

Consultations and everyday services.

Major treatment and operations.

You remain responsible for your account with us, in full, whatever your scheme does. We are not a party to your agreement with the scheme, and we have no control over its rules, benefits, limits, exclusions, co-payments, designated service providers, or how quickly it pays. A rejected or reduced claim is not a reason for the account to go unpaid.

What happens if an account is not paid?

Interest, costs, and eventually a collection agency

We would far rather talk to you. If you are struggling to settle an account, tell us before it becomes a problem and we will do what we reasonably can.

Where an account stays unpaid after it is due, we reserve the right to:

These rights apply to the extent the law allows, including the National Credit Act and the Consumer Protection Act where they apply to you.

An unpaid account never affects urgent care. If your child needs to be seen urgently, that is a clinical decision and it is made on clinical grounds. Money is dealt with afterwards.

What if you get a price or a detail wrong?

We can correct a mistake, even after you have ordered

Occasionally something on the site is wrong: a typographical error, an out-of-date price, a wrong description, a promotion that has expired, an availability or delivery time that is no longer right.

This is about mistakes on our side. It does not take away any right you have under the Consumer Protection Act or another law that applies to you.

5 What you can buy Shop, courses and downloads
What applies when I order a product?

Prices up front, and the delivery and returns policies apply

What about courses and downloads?

Yours to use, not yours to pass on

What about guides, templates and free downloads?

Use them with your family, do not pass them on

We publish guides, charts, templates, worksheets and printables. Some are paid for, some are free, and some are given in exchange for your email address. The same rules apply to all of them.

Printing a patching chart for your child's classroom or your grandparents is fine and always was. Selling it, or putting it on another website, is not.

6 Content and community Ours, yours, and everyone else's
Who owns what is on this site?

Our content belongs to us, and you have a licence to read it

Everything on the site, our text, images, illustrations, logos, courses, resources and designs, belongs to Kids Eyes or the people we license it from. You are granted a limited, personal, non-commercial licence to view and use it for your own family's benefit.

You may not copy, republish, resell, reverse engineer, create derivative works from, or build a competing product out of our content without our written permission. The Kids Eyes name and logo are ours and may not be used without permission. Please do not remove or alter any copyright or attribution notice.

If you send us feedback, reviews, comments or ideas, you allow us to use them without owing you anything for them, and you confirm they are yours to send and do not infringe anyone else's rights. We are not obliged to keep them confidential, pay for them, or reply.

Using the Website does not give you any ownership of our content, and we grant no licence to our intellectual property except the limited one set out here. All other names, logos and marks on the site belong to their own owners.

As a condition of using the Website you warrant that you will not use it, or any resource from it, for any purpose that is unlawful or prohibited by these terms. You will use protected content for your own individual use only, and you will not take, or try to take, any material or information by means we have not deliberately made available.

What happens to reviews, photos and ideas I send you?

You keep them. You also let us use them.

"Your content" means anything you choose to send or post: a review, a comment, a photograph, a question, a story about your child, a suggestion, or an idea for something we should make.

Please think carefully before sending us anything about your child in a public place. A comment area is not a consultation and it is not private. If it concerns your child's eyes specifically, book an appointment or email us instead.

We do not claim ownership of what you send us. It stays yours. What you give us is permission to use it, which extends to the companies in the group and to the suppliers we need to run the site. No payment is due to you for that use.

What are the rules in the Brave Eye Club and comment areas?

Be kind, and remember other people's children are in the room

We run community spaces: the Brave Eye Club, course discussions, comment areas and any group or message facility we add later. Use them for what they are for.

What about guests, interviews and other contributors?

Their words are theirs, and we can use the recording

7 Communication and privacy How we talk, and what we hold
How will we communicate?

Email, SMS, WhatsApp, phone and video, and it counts as writing

How we handle your information, and your child's, is set out in full in our Privacy Policy, which forms part of these terms.

Where do I find out what you do with my information?

In the Privacy Policy, which is part of these terms

Your privacy, and your child's, matters more here than on most websites, because a lot of what you tell us is health information about a child.

Everything about what we collect, why, who else sees it, how long we keep it and what you can ask us to do is in our Privacy Policy. Your agreement to it is incorporated into these terms, and the two should be read together.

The short version: clinical information stays in the practice, we never sell anything, and you can ask to see it, correct it or have it deleted.

8 Promises and limits What we stand behind
Is anything on this site medical advice?

No. It is education, and the Disclaimer explains where the line sits.

Everything on the Website, and everything in our courses and downloadable resources, is for general information and education only.

It is not medical, clinical, legal, financial or any other professional advice for your child or for you, and it must not be understood or relied on as though it were. Reading it, taking a course, or messaging us does not create a doctor-patient relationship. Only a booked consultation with Dr Claire does that.

Our Disclaimer sets this out in full, and your agreement to it is incorporated into these terms.

What do you actually promise?

We stand behind our products and our care, within reason and the law

Everything else is provided "as is" and "as available". To the fullest extent the law allows, and except where we have said otherwise in writing:

Educational content cannot promise a particular result for your child, and results obtained by other families are no guarantee of yours. That is set out more fully in our Disclaimer.

Nothing here takes away any right you have under the South African Consumer Protection Act, or under any other law that applies to you and cannot be signed away. Where a law says a warranty cannot be excluded, it is not excluded, whatever this section says.

Where does my own responsibility start?

You decide what to do, and that decision is yours

If anything here conflicts with advice from a professional who has actually examined your child, follow the professional who has seen your child.

What happens if something goes wrong?

Our liability is capped, except where the law says it cannot be

This is the section that decides who carries a loss. It is written out in full rather than summarised, because a summary would not do the job.

Who this protects. Kids Eyes LLC, Kids Eyes (Pty) Ltd, Dr Claire Cullen Inc, Kids Vision SA and the other companies in the group, together with their directors, officers, employees, contractors, agents, suppliers, service providers and licensors.

What is excluded. To the fullest extent the law allows, none of them is liable to you for any injury, loss or claim, or for any direct, indirect, incidental, punitive, special or consequential damages of any kind. That includes, without limitation, lost profits, lost revenue, lost savings, loss of data, loss of use, replacement costs, and any similar loss, whether the claim is brought in contract, in delict or tort (including negligence), under strict liability or otherwise, and even if we were told the loss was possible.

This applies to any claim arising out of, or in any way connected with, your use of or inability to use the Website or the Services, our provision or failure to provide them, any error or omission in any content, and anything posted, transmitted or made available through them.

The cap. Where we are liable despite the above, our total liability to you for any and all claims is limited to the amount you actually paid us for the specific thing the claim is about.

What we do NOT limit, and cannot

  • Death or personal injury caused by negligence.
  • The professional responsibilities of a registered medical practice, and any liability arising from clinical care. Nothing in this section limits Dr Claire's duties as a doctor, or your rights as a patient.
  • Fraud or fraudulent misrepresentation.
  • Anything the law does not permit us to limit or exclude, including under the South African Consumer Protection Act.

Some countries do not allow the exclusion or limitation of consequential or incidental damages. Where you are in one of them, our liability is limited to the maximum extent that law permits, and no further.

If you are unhappy with the Website, the Services or these terms, your primary remedy is to stop using them, and to take up the complaint with us under the section below.

What if I cause a problem?

You cover us for claims that come out of your own breach

You agree to indemnify, defend and hold harmless Kids Eyes, the companies in the group, and their directors, officers, employees, contractors, suppliers, service providers and agents against any claim or demand, including reasonable legal costs, brought by a third party and arising out of:

We may, at our own cost, take over the defence of any such matter, and you agree to cooperate with us if we do.

9 Disputes and law If we cannot agree
What if I have a complaint?

Tell us first, and give us a fair chance to fix it

Almost everything is sorted out with a conversation. We would much rather have that conversation than a formal process.

Nothing here takes away your right to complain to a regulator. For anything about a consultation or your child's clinical care you may go to the Health Professions Council of South Africa at any time, and you do not have to come to us first to do it. The same goes for the Information Regulator on a privacy matter, and for your rights under the Consumer Protection Act.

What happens if we cannot agree?

Commercial disputes go to arbitration. Clinical ones never do.

This section splits the same way the rest of these terms do, because a dispute about a course refund and a dispute about your child's care are not the same thing.

Commercial and website disputes. A dispute arising out of the Website, a course, a resource, a shop order, a subscription or these terms, which we have not been able to settle between us, is referred to binding arbitration in Delaware, in the United States of America, by a single arbitrator, under the governing law set out below. The arbitrator's decision is final and binding on both of us. Each of us brings a claim on our own behalf only, and not as part of a class or representative action.

What arbitration does NOT cover

  • Anything clinical. A dispute about a consultation, a procedure, a diagnosis, a screening or your child's clinical record is governed by South African law and goes to the South African courts and the HPCSA. It is never sent to arbitration and you never give up those routes.
  • A complaint to a regulator. The HPCSA, the Information Regulator, the National Consumer Commission and any equivalent body in your own country stay open to you at all times.
  • Rights you cannot sign away. Anything the Consumer Protection Act, or the law where you live, says cannot be given up by contract.
  • Small claims. Either of us may still bring a matter in a small claims court where it qualifies.
  • Urgent relief. Either of us may ask a court of competent jurisdiction for an interdict or other urgent relief where damages would not be an adequate remedy.

We each carry our own costs of an arbitration unless the arbitrator decides otherwise.

Which country's law applies?

Delaware for the website, South Africa for the consulting room

The group works on both sides of the Atlantic, so which law applies depends on what you are doing with us. This is the same split as our Privacy Policy.

Wherever you are, you keep any mandatory right your own country's law gives you that cannot be signed away.

Can I use this from outside South Africa?

Yes, and your local rules are yours to follow

You can use our site and services from anywhere. You are responsible for following your own local laws, and for any local taxes or duties on physical products you import, as set out in the Shipping Policy. We may limit what we offer in a particular country, and any offer is void where it is prohibited.

10 The small print And how to reach us
Anything else I should know?

Endings, changes, and how to read this page

How does this end?

Either of us can stop, and some things carry on afterwards

If the practice cannot continue. Kids Eyes depends on one doctor. If Dr Claire were to die, become incapacitated, or be unable to practise, live Services such as booked consultations would end, and access to online courses and resources could not be guaranteed to continue or to be kept up to date. In that situation we, or whoever is winding things up, would deal with anything you have paid for but not received fairly and in line with the law.

What if something outside your control stops you?

We are not in breach for what we genuinely cannot control

We are not liable to you, and are not in breach of these terms, for any failure or delay caused by something beyond our reasonable control. That includes natural disaster, fire, flood, severe weather, epidemic or pandemic, war, civil unrest, terrorism, government action, a national emergency, strikes or labour disputes, courier or supply failures, and loss of power, internet or telecommunications, including load shedding.

Where something like that stops us delivering a Service you have paid for, we will reschedule it or refund it. We will not simply keep the money and say it was not our fault.

Can either of us hand this over to someone else?

You cannot. We can, if the business changes hands.

How do I get hold of you?

Email, phone, or come and see us

For a privacy question specifically, our Information Officer is Carina, and her details are in the Privacy Policy.